Interesting for you
The Advertising API is of interest to all advertisers at bol.com. It reduces manual operations in your sponsored products management and reporting. It also makes it easier to set up extensive campaign structures for sponsored products. In many cases, this leads to better results from your ads.
We list the differences in capabilities you can build on our API for you below. Many of these capabilities are already available if you use one of our third-party APIs.
You have 1 overview of all your marketing campaigns, including those outside bol.com. All this leaves you more time to focus on what you love doing: doing business!
Differences between current environment & Advertising API
You may already be using the sponsored products environment. But what does the Advertising API add compared to this environment? We list the differences in features for you: