Starting with sponsored products

Basic conditions

There are some conditions to start Advertising via bol. These are:

• Your content is in order.
• Your item is in the buying block.
• Your item is in stock.

Is your item still not available? Check out the full checklist (Dutch version).

You can almost get started… Agree to the advertising terms in your seller dashboard

• Go to the ‘Adverteren’ tab in your seller dashboard. After agreeing to the advertising terms and conditions, you can start your first campaign immediately.
• Sometimes your ads are not immediately visible or login does not yet work. This may be due to:
  • Processing time. It may take some time before your items are visible on bol. This takes about 24 hours, after which you can start Advertising via bol.
  • A small number of items may not be advertised due to regulations. These include items such as infant formula (0 to 6 months) and certain medicines. For more information, see the Advertising Code Committee.