Recommended products based on your data
We’re here to help you spot new, high‑potential products that could contribute to the success of your campaigns. That’s why we’re starting to test a new feature in your advertising environment. Whenever there are relevant opportunities for you, you’ll see personal suggestions tailored to your assortment and your current campaign approach. You can review and assess these suggestions right away. When they fit your (sales) goals, you can directly add them or replace a lower‑performing product.
Recommended products based on your data
Every day, we analyse which products are performing above their category average. When we notice a product that isn’t yet part of one of your campaigns but aligns well with your assortment or current strategy, we highlight it for you. Sometimes that’s just one product, but multiple campaigns may benefit from it.
Because products that already perform well organically tend to deliver a higher return on ad spend (ROAS), it can be valuable to include them in your campaigns as long as it fits your strategy.
With this recommendation, you can:
- easily add the product to an existing campaign
- replace a lower‑performing product
- improve your campaign without doing extensive analysis yourself
Where can you find this recommendation?
Go to the campaign detail page → Products table.
If there’s a relevant opportunity, you’ll see a recommendation button next to “add new products.”
Click it to view the suggestions and decide whether you want to add them or dismiss them.
Tip: When you dismiss a suggestion, you create room for new opportunities that may better fit your goals.
Good to know:
The recommendation button only appears when there are relevant, high‑potential products available for your campaign.
Recommendations are refreshed daily and remain available for about 24 hours.
*These suggestions help point you in the right direction, but the final results depend on factors like your bids, budget and competition. You’re always in control of what works best for your approach.